Welcome to Proactive, the professional video website.

The PROAV website has been designed to offer you the very best choice of video technology currently available, together with easy navigation, abundant information and the best overall value for money.

Full Manufacturer Warranties

All new equipment supplied by PROAV comes with a full manufacturer's warranty, as we are proud to be fully authorised dealers for all the brands that we sell online, including Sony, JVC, Panasonic and Canon, amongst many others. We're also the sole UK distributors for Swit batteries, chargers and monitors,Varizoom controllers and supports and Redeye HD wide-angle adapters.

We're not just an online store; we have a dedicated and permanent showroom should you wish to see a demonstration of our products, and we have experienced staff who can answer any queries you may have.

Peace Of Mind

We hope that our website provides you with the best online experience available. Our products are updated on a daily basis, and we continually adjust our prices to reflect any manufacturer's price changes or special offers. If you see a similar product elsewhere that is cheaper, please contact us and we will try to match or beat it. As fully authorised dealers with genuine manufacturer supplied warranties and aftersales support, we offer peace of mind as part of the package.